The Visit USA Seminar founded by industry over 25 years ago offers the best price performance ratio to promote your product on the Swiss market
Different options are available depending upon your product and goals. The following event profile in a nutshell may be of use in completing your application.
Visit USA Seminar – A long time established full day event consisting of a combination of exhibit (Marketplace), plenary meetings and workshops in small groups. The event is preceded by an online «USA Knowledge Test» to attract the attendees to the exhibitors websites. The so-called marketplace is the center piece of the event where the networking and individual meetings take place. It features all partners representing the destination USA, its products and services. Partners are present with individual exhibition booths of different size, depending their requirements. Each partner must have an exhibition booth. The workshops are held in small groups in separate rooms. The program includes an attractive buffet luncheon and activities to promote visitors circulation. The U.S. is represented by 50-60 partners, visitors are some 400 professionals from around the country.
Featured destination – each year a U.S. destination (state, city, region) is featured and serves as the seminar highlight. The featured destination gets the largest exhibition booth in a prime location and sets the tone for the day on stage before and after lunch break. Please check the relevant box in your application if you are interested. We will be happy to discuss further details.